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MediaPost Publications is an on-line publishing resource for all advertising media professionals - TV, cable, radio, print, interactive, agencies, buyers, and reps - providing news, articles and commentary.
- 1,175articles · 30d
- 8+ hour agolatest article
- Aug 15, 2026earliest in window
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- 278avg words
- Finance & Business 535
- Economy, Business & Finance 396
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News
Graeter's Ice Cream, Toyota Collaborate On 'Chip Wheels"
13+ hour, 39+ min ago (260+ words) Graeter’s Ice Cream and Toyota are joining forces for a tasty treat to show off a cool — literally — vehicle feature. Salted Caramel Chip Wheels were created to spotlight the 2026 Toyota Sienna’s FridgeBox — available on the Platinum versions of the minivan....
Hellmann's, Pepsi Wooing Football's Foodies
3+ day, 15+ hour ago (469+ words) Football and food have always gone together, but as tailgating trends escalate, CPG brands have to fight harder to get attention. Both Hellmann’s, Unilever’s mayonnaise heavyweight, and Pepsi are breaking new spots linked directly to game day. Hellmann’s new campaign,…...
Jameson Kicks Off Football Season With Eli Manning, $5M Bar Tab
4+ day, 13+ hour ago (271+ words) Jameson Irish Whiskey is kicking off football season by offering to pick up fans’ bar tabs -- to the tune of $5 million. The official spirits sponsor of the NFL has tapped famed footballer Eli Manning to help promote its “America's Biggest…...
Jollibee Partners With DreamWorks Animation For 'Forgotten Island' Meal Bundles
4+ day, 13+ hour ago (249+ words) Philippines-based Jollibee has teamed up with DreamWorks Animation on the studio’s latest flick celebrating loyalty and friendship, which also happens to be set in the Philippines. The studio’s animated feature “Forgotten Island” premieres in North America on Sept. 25, with Jollibee…...
KFC Names First Global Chief Brand Officer
5+ day, 22+ hour ago (201+ words) KFC has selected Amy Ellis Durini as its first global chief brand officer. Durini will start Nov. 1 and reports to Scott Mezvinsky, KFC global chief executive officer. In the newly created role, Durini will lead KFC’s global brand strategy, overseeing…...
Espolon Counters Exclusionary Culture, Anyone Can Ride The Premium Tequila's 'Rooster' 08/31/2026
1+ week, 18+ hour ago (249+ words) Espolòn Tequila’s traditional bottle characters come to life in a new brand platform that celebrates bringing people together over the premium tequila. The brand’s new creative theme, “Ride the Rooster,” features both Ramón the Rooster and Guadalupe the Calavera, which…...
El Pollo Loco Gets 'Justice' For Grilling, Celebrates 'National Grilled Chicken Day"
1+ week, 1+ day ago (325+ words) Move over, fried chicken sandwiches and buffalo wings. Grilled chicken has entered the chicken chat. This week, Southern California’s El Pollo Loco chain unveiled a year-long lobbying effort that has paid off with the designation of September 9 as “National Grilled…...
Thomas' Recruits Cecily Strong To Turn Us Into Morning People
1+ week, 2+ day ago (269+ words) 09/04/2026 MediaPost Become a free MediaPost member now to read this article Log in if you are already a member Thomas' Recruits Cecily Strong To Turn Us Into Morning People “We know morning is a bit of a four-letter word,” says…...
Popeyes: There's Regular Fried Chicken, And Then There's 'That' Chicken 09/04/2026
1+ week, 2+ day ago (152+ words) Popeyes' latest marketing effort breathes new life into its long-standing tagline and jingle for a new brand campaign. “Love that chicken from Popeyes,” the brand’s ongoing tagline since its introduction in 1980, serves as the inspiration for its “That Chicken from…...
Betty Crocker Handbags Offer New Twist To Beloved Cakes
1+ week, 2+ day ago (172+ words) Betty Crocker, a classic American cake mix, is serving a new aesthetic and product. The package design is courtesy of Vault 49, while The Social Lights is responsible for owned social. “The Bettier Than Ever” push, known as the Betty Ate…...